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Prof. A. Subra

Director, SMR HR Group


Subra is a trained consultant and trainer with over twenty years’ experience in helping people learn and perform. He is very analytical and looks at every detail to make sure clients and learners get the best – a positive learning experience. He is very participative and learner supportive.

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Subra has vast experience in training and consulting work. His focus is in aligning solutions that meet the business objectives of the organisation. He has led and delivered programmes across Asia and the Middle East, including Malaysia, Indonesia, India, Sudan, Qatar, Abu Dhabi, Dubai, Bahrain, Saudi Arabia, Oman, Singapore and Hong Kong.

He has managed several large consulting projects for large GLCs and MNCs in design, develop & implement competency framework.

Subra holds a Bachelor’s Degree in Social Sciences from Universiti Sains Malaysia. He has successfully completed his Certificate in Training Practice, CIPD, UK and achieved membership of the Institute of Personnel & Development, UK. Subra is a qualified auditor of the IRCA and certified in Total Quality Management and Strategic Planning. He also Certified Trainer with HRDF Malaysia and SMR-accredited trainer.

Subra is passionate about human capability development, particularly in Competency & Talent development frameworks. He brings an eye for detail to all he does to make sure clients and learners get the best.

Subra has worked in both the government and private sectors in various managerial positions. Aside from his own consulting, he has worked with two large organisations in the finance and education fields, for which he was responsible for implementing organisation-wide quality and training programmes. Subra has consulted and trained across Asia and the Middle East.